Copenhagen, Denmark · Since 2010 🇩🇰

&Tradition

&Tradition was founded in Copenhagen in 2010 to bridge Danish design classics and new talent. It reissues icons by Verner Panton and Jørn Utzon alongside work by today’s designers, all with the same Danish care for material and light.

&Tradition lighting
2010Founded in Copenhagen
IconsAnd new classics
49&Tradition pieces here
DenmarkDanish design
&Tradition

The designers

From Panton to Hayon

Verner Panton’s Flowerpot of 1968 and Topan pendant, Jørn Utzon’s JU1 and the P376 by Kastholm & Fabricius sit beside Jaime Hayon’s Formakami paper lanterns and portable lamps by Space Copenhagen.

The name says it all: tradition and something new, chosen with the same eye.

Classics for now

&Tradition’s lighting moves easily between eras: a 1960s pendant over a new table, a cordless lamp by a contemporary studio on an old sideboard.

Why buy &Tradition from LoftModern

Authorised reissues

Classic Danish designs made by their rightful producer.

Portable options

Cordless lamps for tables, terraces and shelves.

Help before you buy

Ask us about sizes, finishes and lamping. We answer every question before your order is placed.

Trade and project orders

Designers and architects can open a LoftModern trade account for project pricing.

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Welcome to &Tradition, your gateway to contemporary lighting excellence. Established in 2010 in Copenhagen, our brand merges Danish craftsmanship with modern design sensibilities, delivering timeless pieces that narrate stories of originality. Explore our curated selection of table lamps, floor lamps, wall lamps, and pendant lights, each a testament to our dedication to quality, innovation, and sustainability. Join us as we empower artisans, designers, and partners to shape the future of design. Experience the perfect blend of tradition and innovation with &Tradition and illuminate your space with enduring elegance.