Alliances Wool Rug by Géraldine Prieur for Toulemonde Bochart

Alliances is a hand-tufted wool rug designed by Géraldine Prieur for Toulemonde Bochart.

It comes in 2 colors: Forêt and Poudre. 3 sizes: 67 x 94 in, 79 x 118 in and 98.5 x 138 in.

Handmade

Valorization of craftsmanship

Created in Paris

Natural fibers

Guarantee of social values

Preservation of the environment

The Story Behind Toulemonde Bochart

Toulemonde Bochart is a Parisian rug house that works with a circle of French designers, architects and artists, with craftsmanship perpetuated since 1949. Each rug is drawn in Paris and then made by hand, so the design comes first and the craft carries it out with care. Every rug is certified by GoodWeave, an international certification founded by Nobel Peace Prize laureate Kailash Satyarthi. It guarantees that no child labor is used in the production chain and supports social and educational programs in the regions where the rugs are made.

Watch the brand film: Toulemonde Bochart, the rugs and the people who make them (video).

The Designer: Géraldine Prieur

Géraldine Prieur is an interior architect and designer. A remarkable colorist, she masters the chromatic palette with precision and boldness. Positioned between Fashion and Decorative Arts, Géraldine defines an “Unconventional Full Colours” style, envisioning a Lifestyle that is ever more daring, elegant, and joyful.

“a work of art that fuses imagination and a colorful palette” (Toulemonde Bochart, on Alliances)

The Design Story

Alliances is created by Géraldine Prieur, a colorist who fuses imagination and a bold palette. The Forêt version is a forest green in hand-tufted wool and viscose; a Poudre colorway is also available.

How It’s Made

Alliances is hand-tufted in 85% Wool 15% Viscose, with a density of 62120 knots per square meter. Toulemonde Bochart rugs are created in Paris, made by hand and certified GoodWeave.

Why You’ll Love It

It reflects her graphic signature: bold designs and surprising color pairings that give a room instant character.

Care

Vacuum regularly with a brushless vacuum, treat stains promptly, and have the rug professionally cleaned every three to four years to keep the colors brilliant. Viscose and plant-silk fibers are fragile in water, so avoid wetting the rug and have stains treated by a rug specialist.

Product Details

Technical sheet: Alliances technical sheet (PDF).

Where It Shines

Anchor a living room seating group, define a dining table, or give a bedroom a soft landing zone.

Questions We Hear Most

What sizes does the Alliances rug come in?

3 sizes: 67 x 94 in (170 x 240 cm); 79 x 118 in (200 x 300 cm); 98.5 x 138 in (250 x 350 cm).

What is the Alliances rug made of?

85% Wool 15% Viscose, hand-tufted.

Is the Alliances rug suitable for high-traffic rooms?

The maker rates it for normal traffic, so it suits living rooms and bedrooms best.

How do I clean the Alliances rug?

Vacuum regularly with a brushless vacuum, treat stains promptly, and have the rug professionally cleaned every three to four years to keep the colors brilliant. Viscose and plant-silk fibers are fragile in water, so avoid wetting the rug and have stains treated by a rug specialist.

Is the Alliances rug ethically made?

Yes. Toulemonde Bochart rugs are GoodWeave certified, which guarantees no child labor in the production chain and supports social and educational programs in the weaving regions.

Who designed the Alliances rug?

Géraldine Prieur designed it for Toulemonde Bochart.

What colors does the Alliances rug come in?

Forêt and Poudre.

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