Smiley® 3D Wool Rug in White & Natural by Maison Deux

Smiley® Rug turns the floor into the most tactile thing in the room.

Its design is the original Smiley® face, toned down into a soft neutral. Two pile heights let the pattern rise above the base, so it reads as sculpture as much as print.

The Design Story

Founded by Pia and Woes Weinberg, Maison Deux debuted at the legendary Paris concept store colette during Paris Design Week 2016. Today its rugs and textiles live in homes, design stores and museums around the world, and co-founder Pia Weinberg still leads the design of every collection. The Smiley® collaboration brings the world’s best-known happy face into a quieter, grown-up palette.

Why You’ll Love It

• The raised pattern catches the light differently through the day, so the rug never looks flat.
• New Zealand wool is soft underfoot and naturally resilient.
• It is hand-tufted, not machine-printed, and you can feel the difference.
• The GoodWeave label means it was made without child, forced or bonded labour.
• It works as the anchor of a modern room or as a playful accent.

Made for Real Life

Vacuum it regularly, blot spills right away and add a rug pad on hard floors. Kids, pets and long movie nights are exactly what it is made for.

Product Details

Worth Every Day

Founded by Pia and Woes Weinberg, Maison Deux debuted at the legendary Paris concept store colette during Paris Design Week 2016. Today its rugs and textiles live in homes, design stores and museums around the world, and co-founder Pia Weinberg still leads the design of every collection.

Each rug is tufted by hand. New Zealand wool is naturally springy and soft, and the GoodWeave label means the people who made it were treated fairly. Spread $259 over a decade on your floor and it is roughly $0.07 a day.

Where It Shines

A living room, bedroom or study.

Complete the Look

Smiley® Wool Blanket – White/Grey

Questions We Hear Most

How does the 3D effect on the Smiley® Rug work?

The design is tufted in a higher pile than the background, so the pattern rises above the surface. You see it, and you feel it underfoot.

Which size of the Smiley® Rug should I choose?

It comes in one size, Round, Ø 100 cm (3.3 ft), which suits a bedside, play corner or entry to a room.

Is the Smiley® Rug made ethically?

Yes. It carries the GoodWeave label, which certifies no child, forced or bonded labour, and supports programmes in rug-making communities.

How do I look after the Smiley® Rug?

Vacuum it regularly, blot spills with a dry towel and use a damp cloth on small marks. Leave large stains to a professional.

Will the Smiley® Rug slide on a hard floor?

Anti-slip backing is not listed, so place a rug pad underneath on wood or tile (our advice).

How soon will the Smiley® Rug arrive?

In-stock pieces leave our warehouse within 2–3 business days.

Why We Love It

At LoftModern we look for design with a point of view, and Maison Deux has one: joyful colour, simple shapes and real materials. Its Smiley pieces prove that a licensed character can feel like design, not merchandise.

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